TJX Europe Experiential Strategy
We worked closely with the internal European marketing teams and local market experiential agencies to develop a 360º strategy to support TK Maxx and Homesense brands, including store launches, experiential brand campaigns and much more in-between.
SIX
countries
FOUR
years
50+
events
GIANT JUKE BOX
NIGHT MUSIC
DISCOVERED TREASURE!
SURPRISING GIFTS
HAPPY SHOPPERS